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Writer's pictureLucy Boreham

Creation of a Social Value Communications Campaign



Client Sector: House builder


Services Delivered:

  • Development of campaign concept and branding

  • Content creation to articulate how Social Value is integrated through the development cycle

  • Creation of marketing brochure and case study collateral


Outcome:

  • BayNel were appointed to create a sub brand and content that articulates how our client is integrating Social Value throughout the development cycle

  • We engaged with a broad range of stakeholders to identify suitable projects and initiatives across the business that could evidence how Social Value is being integrated across the business.

  • A sub brand was created and agreed with the client brand team the key output was a marketing brochure and a suite of project case studies that the business could utilise across its marketing and communications

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